Groupon offers winning collective-buying model

07/28/2009 | ChrisBrogan.com

Groupon, a collective-buying site that offers discounts that activate only when enough people take advantage of them, has Chris Brogan's support. He finds it a win-win for the vendor and customers. One spa booked more than $4,300 in business by offering 25 discounted packages at $65 each.

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