E-marketers now prefer Twitter over Facebook

07/30/2009 | ClickZ

E-mail marketers are now more likely to include a link to their Twitter page in an e-mail than a link to their Facebook profile, according to a study by Bill McCloskey. Both platforms are still growing in popularity among e-mail marketers, he notes, but Twitter has been growing faster, surpassing Facebook as the most common link in April of this year.

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