Ford to give away car via cereal promotion

07/31/2006 | Star Tribune (Minneapolis-St. Paul, Minn.)

Ford Motor Co. has partnered with Kellogg to promote its Fusion mid-sized car, distributing 600,000 Fusion Hot Wheels toy cars into boxes of Froot Loops, Apple Jacks, Frosted Flakes and Cocoa Krispies cereal. The cereal will be sold in Target stores, and the customer who finds a red car with a Target logo will win a real Fusion.

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Star Tribune (Minneapolis-St. Paul, Minn.)

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