How to turn your reps into sales superstars

08/1/2013 |

You may not be able to hire as many top-performing salespeople as you would like, which means you'll have to train your representatives to achieve greatness, writes S. Anthony Iannarino. The key is to find reps who have a strong foundation and "give them training, coaching, and development necessary to give them the new skills they need," Iannarino writes. Development can take time, so be patient as you help your reps refine their skills, he advises.

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