Pinterest feature alerts users when prices drop on pinned items

08/1/2013 | TechCrunch

Pinterest will now alert users when prices drop on items pinned to their boards. The new feature builds on the social network's "pin price" feature, which already posts the price of each item. Retailers including Neiman Marcus, Sephora and Nordstrom are already enhancing this feature, and Pinterest said it is seeing higher click-through rates for retailers using it.

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