Online retailers focus on improving shopping carts

08/3/2009 | Internet Retailer magazine

Online retailers are continually tweaking their e-commerce sites, but the economic downturn has prompted many to focus more energy on making it easier for consumers to pay, according to a new survey. Nearly four-fifths of retailers say they are planning to improve their shopping-cart features, according to a report from Forrester Research and Shop.org.

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