How iPads can give more control back to retailers

08/3/2011 | CNBC

Merchants make a mistake when they think of iPads and other tablets as just another mobile device, said Siva Kumar, CEO of price-comparison site TheFind. Tablets' larger screens give consumers a greater ability to browse, much like they do on laptops and PCs, and they offer retailers the potential to focus the shopper's attention on products instead prices, Kumar said.

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