Advertisers still prefer iPhones to Android devices

08/4/2011 | eMarketer

Despite Android's growth, marketers continue to put more attention into the iPhone, according to a second-quarter survey from Strata, a media-buying consultant and software maker that found nearly 87% of U.S. ad agencies thought their clients had great interest in the iPhone, compared with 62% for Android devices. Android did manage to close the gap from the first quarter, after lagging by 30 percentage points during the first three months of the year.

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