Guinness invites mobile users to tap NFC-enabled founts

08/5/2013 | Drum (Glasgow, Scotland), The

New Guinness founts installed across the U.K. will enable mobile users with NFC technology to tap for a chance at a complimentary drink. The initiative "shows how we have implemented the latest technology in our founts to keep our audience engaged whilst rewarding them with offers, vouchers competitions and content," said Guinness Western Europe's Nick Britton.

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Drum (Glasgow, Scotland), The