Column: Consumers, suppliers should look to agents for answers

08/6/2009 | TravelPulse

Mark Murphy of says that both consumers looking to plan their next trip and suppliers trying to maximize their budgets should look to travel agents. The issue come down to where, when and how consumers make the decision to travel. "Well, for those people who have used a travel agent, the influence that agent has on their decisions is growing, contrary to what some suppliers or destinations might believe," Murphy writes.

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