Pop-Tarts promotion feeds pop-art cravings

08/6/2009 | Progressive Grocer

Kellogg's Pop-Tarts has teamed with post-pop artist Burton Morris on the "Pop-Tarts Pop Art" program, which includes a T-shirt design contest with chances to win a Burton Morris print or a day with the artist. The program also features limited-edition boxes with his artwork, as well as tips on how families can be creative.

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