JPMorgan asks holding companies to pick shops for digital pitch

08/6/2013 | Adweek

JPMorgan Chase is putting the many facets of its digital creative advertising up for review. A host of shops, including mcgarrybowen, Razorfish, AKQA, Rosetta, Huge, and Saatchi & Saatchi, currently work the approximately $70 million to $80 million account. The client's request for proposals invites the major holding companies to select the agencies that will pitch the business, writes Andrew McMains.

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