Uniforms strongly impact restaurant staff, brand

08/6/2013 | Kansas City Star (Mo.), The

Stylish uniforms can have a big impact not only on a restaurant's brand, but also on retaining and recruiting employees. "They can make the employees feel they are part of the brand, part of the story," said Ann Willoughby, founder of branding company Willoughby Design. "It identifies who they are, who works there, and signals to the public that someone is there to help them."

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Kansas City Star (Mo.), The

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