Set your own pace for e-mail marketing

08/7/2009 | ClickZ

There's no magic number for how often you should send e-mails to your mailing list, but it's important to find the right balance, Stephanie Miller writes. "Nothing fatigues e-mail subscribers like excess frequency," she writes. She suggests breaking up the rhythm, testing which days of the week work best for your audience and applying sales-cycle tactics.

View Full Article in:

ClickZ

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Senior Regional Interactive Sales Manager
Comcast Spotlight
Bethesda, MD
Sales Executive, CafeMom.com and MamásLatinas.com
CafeMom
New York, NY
Marketing Services Director
Farm Journal Media
Rosemont, IL
Director, Revenue Operations - Technical Program Management
Pandora Media, Inc.
Oakland, CA
Product Marketing Manager
Urban Airship
San Francisco, CA