IBM challenges Intel for control of the data center

08/7/2013 | eWeek

IBM announced it will begin licensing its Power chip product to companies looking to design and implement customized networking and storage systems for the data center -- a domain currently dominated by Intel. To promote the push, Big Blue is teaming up with Google and Nvidia to start the OpenPower Consortium for marketing Power-based hardware and software technology. "This new initiative makes it possible for cloud services and their technology providers to redesign the chips and circuit boards where computing is done -- optimizing the interactions of microprocessors, memory, networking, data storage and other components," IBM's Tom Rosamilia said.

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