Are your online menus in the right place?

08/8/2013 | FastCasual.com

Multi-brand restaurant portals such as Seamless and GrubHub are low-risk ways to drive new business, but most eateries depend on repeat customers, which means it makes sense to have a customized online and mobile ordering system, writes NetWaiter's Jared Shimoff. "Give those customers a more convenient way to order and they'll increase your business," he writes.

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