Wal-Mart looks to "friend" college students with Facebook

08/9/2007 | Reuters

Wal-Mart Stores Inc. has created the "Roommate Style Match" group on Facebook to spur sales of back-to-college items. The Net marketing initiative, which includes a quiz on design preferences, a list of recommended items and a link to green-friendly goods, coincides with price discounts on 16,000 products.

View Full Article in:

Reuters

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Mobile App Acquisition Manager
Publishers Clearing House
New York, NY
Business Development Associate
inMarket Media LLC
CA
Solutions Engineer
http://urbanairship.com
Portland, OR
Senior SEO Strategist
iCrossing, Inc.
New York, NY
Mobile App Acquisition Manager
Publishers Clearing House
New York, NY