American and Hogg Robinson to explore Direct Connect deal

08/9/2011 | · Travel Weekly

American Airlines and Hogg Robinson Group will look into "a long-term arrangement for the benefit of their corporate clients in which HRG would receive guaranteed direct long-term access to American's fares, schedules, and customized travel products and services." Hogg Robinson Group, one of the world's largest travel management companies, said it would use American Airlines' Direct Connect link to access the carrier's content. The move represents a shift in the company's attitude toward Direct Connect.

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