Health-related claims might lead parents to buy sugary cereal

08/12/2011 | Forbes

Parents of children ages 2 to 11 said health-related words such as "whole grain," "organic" and "supports your child's immunity" on packages for sugar-laden cereals might influence them to buy the products, said Yale University researchers. The study, published in Public Health Nutrition, suggests a need for federal regulation that would reduce confusion on nutritional claims, researchers said.

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