Pereira & O'Dell earns lead creative status for Fox Sports 1

08/13/2013 | Adweek

The new Fox Sports 1 network has officially picked Pereira & O'Dell as its lead creative agency ahead of the network's launch this weekend. The agency will run efforts out of its New York office and will work with the network for the upcoming Super Bowl as well as for network shows including "Crowd Goes Wild," "Fox Football Daily," "Fox Sports Live" and "The Ultimate Fighter."

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