Facebook seeing the money in targeted ads

08/14/2009 | MediaPost Communications

Facebook, backed by reams of data detailing time spent on the social network by its users, is trying to position itself to marketers as a go-to site for contextually targeted ads, according to Tim Kendall, its director of monetization. The social network's new real-time search feature also has potential as a revenue source, but Facebook has not yet started selling search terms, this article says.

View Full Article in:

MediaPost Communications

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Senior Manager, Marketing
New York, NY
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Sr. Product Marketing Manager
San Francisco, CA