Survey: Millennials sip less beer, more wine and spirits

08/14/2013 | SmartBrief/SmartBlog on Food & Beverage

U.S. alcoholic beverage drinkers are increasingly opting for wine and spirits over beer, according to a new Gallup poll that compares current data to statistics from 1992-1994. The youngest consumers, those 18-to-29, show the biggest move away from beer toward wine and cocktails. The trend doesn't seem to be hurting craft brewers, whose sales rose 17% last year, according to the Brewers Association.

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