CVS taps shopkick in pilot mobile incentives program

08/15/2012 | MobileCommerceDaily.com

CVS/pharmacy is offering a $5 coupon for mobile users with the shopkick application as an incentive to visit stores. With the pilot program in the San Francisco Bay area, CVS joins other retailers, including Best Buy, Macy's and Old Navy, using shopkick to pull in customer traffic.

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