Al Jazeera America will have fewer commercials than rival news nets

08/15/2013 | Adweek · Advertising Age (tiered subscription model) · Variety

Al Jazeera America, which will debut on Tuesday, hopes to separate itself from its news network rivals by running fewer ads -- just six minutes of commercials each hour, compared with the more typical 15 to 17 minutes, according to interim Al Jazeera CEO Ehab Al Shihabi. "There will be less opinion, less yelling, and fewer celebrity sightings," he said. "We are not infotainment."

View Full Article in:

Adweek · Advertising Age (tiered subscription model) · Variety

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Vice President, Public Relations
iCrossing, Inc.
San Francisco, CA
Online Advertising Specialist
Tableau Softwarwe
Seattle, WA
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
Denver, CO