Don't think of them as drones, say UAS makers

08/15/2013 | Breaking Defense

Manufacturers of drones are trying to get the media and public to stop using the word "drones," believing it to have negative connotations. Military leaders and manufacturers are trying instead to promote the term "unmanned aerial systems" for the surveillance or weaponized aircraft. "The average person on the street, and even intelligent and informed people, when they think of the word 'drone,' they think of the military, they think hostile, they think weaponized, they think large and they think autonomous," says Michael Toscano, president of Association of Unmanned Vehicle Systems International.

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