Is your company balancing power, purpose and profit?

08/16/2011 | Driving Results Through Culture blog

Businesses and business leaders tend to be motivated by power, profit or purpose, writes Chris Edmonds. CSR advocates tend to put purpose first, but a successful, sustainable business model requires balancing those traits, Edmonds argues. "Creating a purpose-driven company is more art than science, pulling together key pieces that make a cohesive, vibrant whole," he writes.

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