Online retailers leverage popularity to sell ads

08/17/2006 | Wall Street Journal, The

Recent visitors to top-10 Web site and popular retailer may have noticed a new feature of the site -- advertising. Last week, ads for Ford Motor Co. and Fidelity Investments appeared on the site's home page. It's part of a larger trend by popular retailers, including Wal-Mart Stores and The Home Depot, to monetize their online space by getting into the advertising business.

View Full Article in:

Wall Street Journal, The

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Marketing Director, Mobile
NXP Semiconductors N.V.
San Jose, CA
Director of Digital Media and Marketing
Earl Enterprises
Orlando, FL
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
Denver, CO