Easy ways your CEO can give your social-media presence a boost

08/17/2010 | Buzz Bin, The

Corporate leaders are increasingly keen to use social media to promote their companies, but they often need to have their hands held, writes Priya Ramesh. Blogs and Web videos are usually a good way to leverage executives' existing skill-sets, Ramesh writes. Executives with a little extra ambition can commit to tweeting twice a day, she notes.

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