P&G upped ad spending 14% in 2010

The annual report for Procter & Gamble shows the company spent $8.6 billion on advertising and marketing in the 2010 fiscal year, up $1 billion and 14% over 2009. Campaigns include the "Proud Sponsor of Moms" Olympic effort, the "Smell Like a Man, Man" ads for Old Spice and pushes for new products such as Gillette Fusion ProGlide shavers and Pampers DryMax diapers.

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