Manufacturing adapts to new media

08/18/2009 | Adweek

Some 29% of manufacturers in Q1 allocated more than half of their ad budgets to digital media, according to a new survey from GlobalSpec. Nearly half estimated that they would spend a greater percentage of their overall marketing budgets on the Web in 2009 versus last year, per the findings.

View Full Article in:


Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Senior Manager, Marketing
New York, NY
Sr. Product Marketing Manager
San Francisco, CA
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY