Consumers sound off on Sun Chips bags

08/18/2010 | Wall Street Journal, The

The Sun Chips bag, touted by Frito-Lay for its eco-friendliness, is not so easy on the ears, consumers say. Nearly 30,000 fans have joined a Facebook group about the noisy bags, and Frito-Lay is addressing the issue with shelf signs that say, "Yes, the bag is loud, that's what change sounds like."

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