Companies say zinc is key to mouthwashes

08/19/2008 | Wall Street Journal (free content), The

New mouthwash products that contain oxidating agents and zinc claim to offer longer-lasting protection. Triumph Pharmaceuticals says positively charged zinc ions in its SmartMouth keep breath fresh for 12 hours. Procter & Gamble's Crest Pro-Health and Johnson & Johnson's Advanced Listerine also use zinc for additional protection against smelly breath.

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Wall Street Journal (free content), The

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