Facebook seeks better engagement with new ads

08/22/2008 | ClickZ · Mediaweek

Among the first marketers to sign up for Facebook's new "engagement" ads are Adidas, General Mills' Betty Crocker unit and the new DreamWorks Pictures movie "Tropic Thunder." The ads reportedly are intended to allow the social network's users to recommend a product or film via the ad, without having to exit the page they're viewing.

View Full Article in:

ClickZ · Mediaweek

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Digital Ad Operations Specialist
Crain Communications
Nationwide, SL_Nationwide
Senior Manager, Marketing
IAB
New York, NY
Sr. Product Marketing Manager
TRUSTe
San Francisco, CA