Behind the scenes at flash-sale site Ideeli

08/23/2011 | Inc. magazine

Every day photographers, stylists and writers create images and copy designed to sell 1,000 products to members who log onto flash-sale site Ideeli in search of fashion deals. This piece takes readers behind the scenes of the New York-based company which, with $77.7 million in annual income, is the country's fastest-growing private company.

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