McDonald's CEO doesn't fool around

08/23/2011 | CNNMoney/Fortune

Jim Skinner, CEO of McDonald's, is a no-nonsense, all-business boss known to some as "Jim Skipsdinner" for his habit of passing up social events. Skinner says he wants a similar work ethic and level of business savvy in his senior executives. "My goal is to surround myself with people smarter than I am. I'm not afraid of it," he says.

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