Grocers can use technology for improvement

08/23/2013 | Packer (Lenexa, Kan.), The

Participants at The Packer's Midwest Produce Expo discussed ways that grocers can use trends in digital marketing, mobile technology and social media to increase sales, improve efficiency and connect with customers. Rapid changes to the supply chain, consumers' online produce buying and the potential impact of AmazonFresh also were discussed.

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Packer (Lenexa, Kan.), The

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