Infographic best practices for B2B campaigns

08/23/2013 | Small Business Trends

Infographics are appealing for business-to-business efforts, even in "boring" industries, as long as companies tie images to industry niches or important events, writes Tom Demers. Infographics need a key concept, which can be events or even how-tos, the latter being especially helpful for content areas that tend to be confusing. Targeting groups that often share content is another fruitful strategy, writes Demers.

View Full Article in:

Small Business Trends

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Senior Manager, Marketing
IAB
New York, NY
Director, Sales Training & Enablement
Pandora Media, Inc.
Oakland, CA
Marketing Manager/Director
Business Insurance
Chicago, IL
Marketing Manager/Director
Business Insurance
Chicago, IL
Associate Director of Ad Operations
Opera Mediaworks
New York, NY