Creative duties for Philips FlatTVs go to Dentsu America

08/25/2009 | Adweek

P&F USA, the maker and distributor of Philips FlatTVs and home theater devices, has picked Dentsu America as its lead creative agency, after a review. Dentsu will debut an integrated effort this fall that is geared toward the holiday sales season and giving Philips a marketing boost heading into 2010, per this article.

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