News Corp. ad network to become part of MySpace

08/25/2010 | Wall Street Journal, The

News Corp. plans to fold its digital ad network, whose president, Adam Bain, is jumping to Twitter, into MySpace. The merger of the Fox Audience Network and MySpace is meant to provide the social network with more clout as it tries to arrange deals with Google, Microsoft, Yahoo! and other top sites, according to this article.

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