GSD&M rebrands

08/26/2007 | Advertising Age (tiered subscription model)

Texas-based ad agency GSD&M is now operating under the name GSD&M's Idea City. The rebrand comes as the Omnicom Group shop is trying to replace some lost business. The "Idea City" name has been part of the agency's image for more than 10 years, and appears on its Austin headquarters.

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