Facebook to stop delivering real-world Gifts

08/26/2013 | All Things D · PC Magazine · Fast Company online

Facebook's Gifts program will stop offering users the chance to give real-world presents this week, and will resume its focus on gift cards and virtual goods. About 80% of Gifts purchases were for gift cards, says program chief Lee Linden, adding that while "the physical stuff is interesting for sure ... our goal is to build stuff that's really great for the majority of people who are using it."

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All Things D · PC Magazine · Fast Company online

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