AT&T to consolidate media

08/28/2007 | · Advertising Age (tiered subscription model)

AT&T has launched a consolidation review of its estimated $3.345 billion media buying and planning business with the goal of awarding the work to one of five agencies currently sharing the duties. The incumbent-rivals are: Digitas; Interpublic Group's Initiative; Omnicom Group's GSD&M and OMD, and WPP Group's Mediaedge:cia.

View Full Article in: · Advertising Age (tiered subscription model)

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Digital Ad Operations Specialist
Crain Communications
Nationwide, SL_Nationwide
Senior Manager, Marketing
New York, NY
Sr. Product Marketing Manager
San Francisco, CA