Popeyes invites consumer interaction via SMS

08/28/2013 | MobileCommerceDaily.com

Popeyes is looking to engage consumers with calls to action via SMS on its packaging and offering a chance to win exclusive concert tickets. Added incentives include a free song download and custom ringtone.

View Full Article in:


Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Senior Manager, Marketing
New York, NY
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Sr. Product Marketing Manager
San Francisco, CA