5 preholiday prep tips for your business' website

08/29/2011 | BusinessWeek.com/Today's Tip blog

Consumers tend to flock to retail websites during the holiday season, so it's important to start early to ensure your online presence meets their needs. Find a way to draw your visitors' attention toward relevant gift ideas, writes Bill Hustad of Baynote. And don't let fear of breaking your site stop you from improving it during the last few months of the year.

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