Agents can tap other markets for spa travel, experts say

08/29/2013 |

Male travelers, milestone celebrations and group travel are just some of the travel segments that agents can explore for opportunities in selling spa travel, experts say. "Corporate groups are very oriented toward spas but there is also potential in leisure -- perhaps 10 couples visiting a spa together to combine spa treatments with a cooking school or watching the fall colors," said Lola Roeh, general manager at Aspira in Wisconsin. One agent also suggests transforming mother-daughter vacations or multigenerational trips into spa getaways.

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