Twitter upgrades, widens availability of Lead Generation Card

08/29/2013 | TheNextWeb.com

Twitter's Lead Generation Card is now easier to set up with a simpler way to gather information about mobile users. Twitter has also added analytics and is extending the card to all advertisers. Using the Lead Generation Card instead of a third-party service allows data collection to be "part of the normal experience that users are accustomed to," Ken Yeung writes.

View Full Article in:

TheNextWeb.com

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Senior Manager, Marketing
IAB
New York, NY
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Sr. Product Marketing Manager
TRUSTe
San Francisco, CA