Search marketers find reasons to love Google+

08/30/2013 | Practical eCommerce

Brands that rely on SEO to drive Web traffic should make sure they have a well-developed presence on Google+, writes Jill Kocher. You don't have to spend big bucks on custom Google+ content, Kocher writes, but you should at least cross-post content from your other social outposts to ensure your brand is appropriately indexed by Google's algorithms.

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