News organizations find QR codes boost online traffic

09/1/2011 | Poynter.org

Some news organizations that launched quick-response codes in print products are reporting success in delivering readers to their websites via the codes. Among the keys to making the codes worthwhile are ensuring that they actually work and providing valuable extra content online for readers willing to go to the trouble of scanning codes with their phones.

View Full Article in:

Poynter.org

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Chief Revenue Officer
Chief Revenue Officer - NY, Denver or San Fran
New York, Denver or San Francisco, NY
Senior Manager, Advertising Technology Operations
Pandora Media, Inc.
Oakland, CA
Director, Operational Enablement and Excellence
Pandora Media, Inc.
Okaland, CA
Sales Director - ROBLOX (New York)
ROBLOX
NY
Programmatic Manager
A+E Networks
New York, NY