Magazine industry cautiously optimistic

09/2/2003 | NYTimes.com

Some magazines are reporting an uptick in advertising revenue for September, but the ad climate in the publishing business remains uncertain. "I still see a lot of confusion, a lot of questions, a lot of uncertainty in publishers' eyes and faces when I'm talking to them," says Karen Jacobs, EVP and director for print investment at media buying agency Starcom Worldwide in Chicago.

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