Mobile Phone Population Approaches Saturation Point

09/2/2009

According to eMarketer, in 2009 there are 280.8 million U.S. mobile phone subscribers. That's 91.4% of the population. Mobile penetration will near 100% by 2013. As mobile subscribers and the devices they use grow in sophistication, mobile will develop into a ubiquitous platform for messaging, social networking, entertainment and Web access. In turn, growing sophistication in users, devices and usage patterns will mean increased opportunities for marketers to connect with consumers, particularly among the growing population of smartphone users.

To find out more about digital marketing and eMarketer's report "Mobile Users and Usage: It's Personal," click here.


Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Sr. Manager, Sales Marketing - Mobile
Pandora Media, Inc.
New York, NY
Sr. Manager, Sales Marketing - Mobile
Pandora Media, Inc.
New York, NY
Manager, Sales Marketing- Gaming & Entertainment
Pandora Media, Inc.
Oakland, CA
Manager, Sales Marketing- Healthcare
Pandora Media, Inc.
Oakland, CA
Sales Marketing, Project Manager
Pandora Media, Inc.
Oakland, CA